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Modelling for a student health campaign

The Lymphoma Association are currently running a health campaign, funded by the Department of Health, aimed a young people under 30 (in particular students) to raise awareness of the symptoms of lymphatic cancer. PITS is:

Persistent lumps
Itching
Tiredness
Sweating

For the first year the agency came up with the idea of running a pit-fart competition for students to win a trip to Paris. People are asked to film themselves doing a pit-fart and upload it to www.pitfart.com. The film which receives the most hits will win the Paris getaway!

I was asked, by my colleagues in the communications team, to model for a poster. You can see my modelling début at the bottom of the poster!